Harvey's development was a collaboration with leading chatbot and AI providers, Resemble AI and BotsCrew, taking approximately 6 months to complete. Using Natural Language Processing, we created a one-platform/central 'brain' that powered the chatbot (voice and text) across different touch-points, including the Honda website, interactive displays, Meta Messenger App, and a Google Home audio app, making it accessible from anywhere on any device.
To bring Harvey to life, we used 3D WebGL technology to animate its movements and reactions to questions. We also used AI voice cloning to clone the voice of a local comedian to add some personality and humanity to our talking car. With complete creative control over Harvey’s AI voice and 3D visuals, we can adapt and create new content in real-time.
With over 20,000 conversations in just under 2 months, the Hybrid model sold out right away. Analytics show that site visitors spent an average of 60 seconds interacting with and asked it an average of 7 questions about the HR-V. We captured all the conversations people were having with Harvey, which helped to shape an optimisation plan to improve the experience and increase engagement/time spent with.
